Shanghai Jade Technologies license Hantro MPEG-4 SP video technology for their Digital Content Processor

- Hantro, the leading mobile multimedia solution expert, announced today a licensing agreement for their Camcorder Engine with the 4350 MPEG-4 / H.263 hardware codec and JPEG software codec to Shanghai Jade Technologies Co. Ltd,.

Hantro’s 4350 codec integrated in SoC will enable Shanghai Jade’s ARM9 based DCP (digital content processor) to encode and decode fully compliant ISO MPEG-4 SP/ITU H.263 full duplex video at up to CIF resolution (352 x 288) at 30 frames per second.

The Camcorder Engine enables fast application development by providing a high level API for the Graphical User Interface, including functions such as audio/video synchronization, GSM-AMR codec, file handling for mp4/3gp multimedia files, and other sophisticated high level functions needed for a multimedia related End User application.

“Hantro have provided us with a mature and proven IP solution delivering high performance at low power consumption, with ease of integration facilitating an extremely fast time to market” says Dr. Jack He Ouyang, President and CEO of Jade. “By offering video as one of the key features in our DCP LSI we are in an excellent position to offer the best solution for the emerging consumer, communication and computing (3C) markets worldwide.”

“We are pleased that Shanghai Jade Technologies have chosen to incorporate our video technology in their DCP, and we look forward to a long term partnership” says Eero Kaikkonen, CEO – Hantro Products Oy “This agreement in China further emphasizes Hantro’s position as a leading provider of mobile video technology in the Asia-Pacific region.”

About Shanghai Jade Technologies Co. Ltd.
Shanghai Jade Technologies Co. Ltd, a privately held fabless semiconductor company headquartered in Zhangjiang, Shanghai, was founded by Silicon Valley entrepreneur and mathematician Dr. Jack He Ouyang in July, 2003. Jade is an innovator of multimedia processing and artificial intelligence algorithms, embedded software development and SoC architecture. Jade is an active member and a contributor of Chinese audio-video standard (AVS) committee. Jade’s highly integrated DCP SoC will reset the bar of the 3C market. Additional information is available by email:marketing@jadechip.com.

About Hantro
Established in 1992, from the outset Hantro has played a significant role in the research and development of handheld devices. With complete focus on wireless video solutions since 1998, the company has combined extensive mobile industry know-how with the possibilities that video has to offer. Developing both hardware and software video codecs Hantro provides the best value and performance proposition for video enabling mobile devices. In addition, the modular structure of engine/client design allows for a future upgrade path without significant redevelopment costs. Hantro is headquartered in Oulu, Finland with offices in Espoo Finland, Saratoga USA and Tokyo Japan.