EDA 'co-opertition' - a new era or more lip service?
John Bruggeman certainly isn't the first to suggest that the EDA industry may be its own worst enemy. But Bruggeman—who joined Cadence Designs Systems Inc. last year as senior vice president and chief marketing officer after 20 years in technology marketing that included a similar role at embedded software vendor Wind River Systems Inc.—has a noteworthy perspective if for no other reason than he really hasn't been working in EDA that long.
Speaking at the ARM Technology Conference Tuesday (Nov. 9), Bruggeman preached cooperation among EDA vendors and the entire electronics supplier chain. EDA vendors can do a much better job working together to solve problems that customers are "screaming about" instead of bending over backwards to wrestle every scrap of business away from each other, Bruggeman said.
To read the full article, click here
Related Semiconductor IP
- NFC wireless interface supporting ISO14443 A and B with EEPROM on SMIC 180nm
- DDR5 MRDIMM PHY and Controller
- RVA23, Multi-cluster, Hypervisor and Android
- HBM4E PHY and controller
- LZ4/Snappy Data Compressor
Related Blogs
- EDA Industry: Consolidation Remains a Priority
- The Semiconductor World vs TSMC vs EDA
- EDA revenues head downhill faster ... but wait!
- EDA Market Stabilizing?
Latest Blogs
- lowRISC Tackles Post-Quantum Cryptography Challenges through Research Collaborations
- How to Solve the Size, Weight, Power and Cooling Challenge in Radar & Radio Frequency Modulation Classification
- Programmable Hardware Delivers 10,000X Improvement in Verification Speed over Software for Forward Error Correction
- The Integrated Design Challenge: Developing Chip, Software, and System in Unison
- Introducing Mi-V RV32 v4.0 Soft Processor: Enhanced RISC-V Power