eInfochips appoints Sarbpreet Singh as President & Head - Global Sales

Enhances executive team for next phase of growth

Ahmedabad -- December 8, 2008 – eInfochips, an Ahmedabad, India and Sunnyvale, USA based leading Product Development Services Company, today announced the appointment of Sarbpreet Singh as President and Head – Global Sales. With over 20 years of experience in diverse industries such as microelectronics, networking, telecommunications software & EMS, Sarbpreet will lead the global sales & marketing efforts of the company. Sarbpreet will be based at the US headquarters of eInfochips.

Prior to eInfochips, Sarbpreet served as a President and Chief Operating Officer with Global Edge Software Ltd and as a Senior Vice President, Networking Infrastructure Products & Services at Flextronics International, where he managed a Global team that served the design and development needs for some of the largest Telecom Manufacturers (TEMS). His team was responsible for the design and development of products ranging from VoIP Handsets and Fixed Wireless terminals to multi-hundred Gigabit Ethernet Switches for Enterprises and a range of Optical Switches for Telecom Operators. Earlier, Sarbpreet had managed various Networking Equipment Businesses for Alcatel Lucent and a DSP business for Lucent Microelectronics, now LSI Logic.

Welcoming Sarbpreet on board, Pratul Shroff, CEO, eInfochips said, "We plan to expand our business in the European and Japanese markets and also strengthen our position across various industries like Video, Security/Surveillance, Networking & Medical/Healthcare. Sarbpreet’s vast experience in design and development of leading edge products in embedded and networking verticals and partnering of top of the line OEMs will impart a new edge to eInfochips. We look forward to leveraging his experience and knowledge as we execute our growth strategy."

“With eInfochips’ unique blend of Hardware, Software, Systems and Applications capabilities, I see the company very well positioned to benefit from Industry trends that are driving OEMs to seek partners who can develop increasingly complex products. Enhancing our Global footprint and leveraging our core competencies to address adjacent market segments are key imperatives that will help eInfochips in meeting the needs of its strategic customers. ,” said Sarbpreet Singh on joining eInfochips.

Sarbpreet holds a degree of M.S. in Computer Science from Pace University and a B.E. (Hons.) in Electrical & Electronics Engineering from BITS, Pilani.

About eInfochips:

eInfochips is a product development company that provides solutions for electronic products.  A unique combination of Chip/ASIC, Embedded Systems and Software Product Development expertise is found at eInfochips. eInfochips’ ability to address the entire spectrum of solutions differentiates from the others. eInfochips’ team takes the complete ownership of execution and its success

The company's India and US centers employs over 730 and have delivered system level solutions to a variety of customers thus increasing their cost-effectiveness, reducing their time-to-market and growing their market strength.

eInfochips was recently awarded by Texas Instruments (TI) as one of the top 5 developers worldwide for its long lasting strategic partnership and for supporting the Da Vinci Technology. eInfochips was also awarded by NASSCOM as Top 100 Innovators– 2007. Gujarat Electronics and Software Industries Association (GESIA) in 2008 awarded eInfochips as best innovator by an ICT company in Gujarat.

For further information please visit http://www.eInfochips.com