Samsung Licenses PowerVR MBX from ARM

Technology Facilitates Samsung’s High-End 3D Graphics For Smart Phones And PDAs

January 29, 2004 - London, UK: Imagination Technologies [LSE:IMG], a leader in system-on-chip intellectual property (SoC IP), reports that its strategic partner ARM [LSE:ARM; Nasdaq:ARMHY] today announced that Samsung Electronics, has licensed the PowerVR MBX 3D graphics solution from ARM for use in high-end mobile APs (Application Processors) for smart phones and PDAs.

The PowerVR MBX solution from ARM will be used as a graphics accelerator in an application processor for mobile applications such as wireless gaming, delivering low-power reliance and high-memory efficiency.

“As the market demand develops for high-end technologies like 3D graphics on mobile devices, we look forward to seeing an increase in the demand for ARM® core-based 3D solutions through the expertise of Partners.” said Ed Plowman, 3D Graphics product manager, ARM.

Imagination Technologies and ARM have a long-term joint development agreement for the integration of PowerVR graphics cores alongside ARM microprocessor cores. Under the terms of the agreement, ARM markets and licences the PowerVR graphics and video cores to its customer base, for use with ARM microprocessor families. Imagination will receive both licence fee and royalty revenue out of this agreement.

Said Hossein Yassaie, CEO, Imagination Technologies: “Our long term strategic partnership with ARM is now bearing fruit and we are delighted that PowerVR MBX is becoming the clear standard for performance graphics on mobile phones and handhelds.”

PowerVR MBX graphics accelerators from Imagination Technologies enable PC and games console-quality 3D graphics on embedded ARM core-based devices. Supporting a full 2D and 3D feature-set and offering a performance level suited to mobile and embedded devices, the PowerVR MBX solutions use a unique screen-tiling technology to reduce the memory bandwidth and power consumption to levels suited to mobile devices, providing excellent price-performance for embedded SoC devices.

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, and digital convergence technology. Samsung Electronics employs approximately 70,000 people in 87 offices in 47 countries. Samsung Electronics is the world’s leading producer of advanced semiconductors, TFT-LCDs, CDMA mobile phones, monitors and VCRs. Samsung Electronics consists of four main business units: Device Solution Network, Digital Media Network, Telecommunication Network and Digital Appliance Network Businesses.

The Device Solution Network specializes in semiconductor and TFT-LCD display products for industrial, mobile and advanced computing applications, offering a full line of key solutions of DRAMs, SRAMs, Display Driver ICs, Smart Card ICs, TFT-LCD panels and Flash memories. The Device Solution Network operates overseas sales subsidiaries and mass production facilities to maximize on hand customer support. For more information, visit our website at http://www.samsungsemi.com.