ST-Ericsson (Part 3): Strategy And Outlook
September 13, 2009
What is ST-Ericssonâs overall strategy? The final post in the series answers this question, provides some strategy pointers and offers a brief outlook of the JVâs prospects.
Enabling Customers
While the overall handset market shrunk in Q1 and Q2 of this year, the smartphone market grew. Although ST-Ericsson supplies four of the top five handset makers, only Nokia figured among the top five smartphone makers. And even Nokia saw its share shrink.
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- ST-Ericsson Cocks Up Succession
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- ST-Ericsson (Part 2): Diverse Offering
- ST-Ericsson (Part 3): Continuing To Innovate
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