ARM Finds Mobile OEMs "Bemused" By Contra-Revenues
February 11, 2015
ARM is finding mobile OEMs “bemused” by Intel’s contra-revenues scheme by which mobile OEMs are paid to take Intel chips.
Asked how the mobile OEMs viewed Intel’s $4 billion worth of inducements to use mobile ICs, ARM evp Pete Hutton replies: “Some are bemused; some are seeing pressure.”
Intel actually reported ‘negative revenues’ on its mobile chip business which was a novel concept to most business people.
“It’s a new business model!” cracks Hutton.
To read the full article, click here
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