ARM Must Develop Brand to Reach $1B
By David Manners -- 10/14/2004
Electronics Weekly
Electronics Weekly
ARM has to develop a brand name for itself if it is to achieve its aim of becoming a billion dollar revenue company, the SETsquared conference at the U.K.'s University of Bath was told.
"To go from $150 million to $1 billion we need to make the brand grow bigger in importance," said Bill Parsons, human resources director of ARM. Asked, why should consumers care what the brand name of a chip is, Parsons replied: "We don't know, but we believe we should do it."
Click here to read more ....
Related Semiconductor IP
- MIPI D-PHY RX+ (Receiver) IP
- MIPI D-PHY TX+ (Transmitter)
- LVDS Deserializer IP
- LVDS Serializer IP
- MIPI D-PHY/LVDS Combo Receiver IP
Related News
- Sony's Makimoto says FPGAs 'a must' in consumer electronics
- Brand new 32-bit RISC core: XAP3 ASIC processor liberates embedded systems industry with very high code density, low power and software flexibility
- Genesis Microchip and Meridian Audio Announce Strategic Alliance; Companies Enter Licensing Agreement to Promote Faroudja Brand and Video Processing Worldwide
- Devices must function despite defects, says panel
Latest News
- Panmnesia Kicks off $30M Project to Redefine AI Infrastructure with Chiplets, Manycore Architectures, In-Memory Processing, and CXL
- SEGGER and Quintauris are working together to develop products and technology for the open-source RISC-V ecosystem
- UMC Reports Sales for April 2025
- Arm Reports Quarterly Revenue of Over $1 Billion for First Time in Company’s History
- VESA Releases Compliance Test Specification Model for DisplayPort Automotive Extensions Standard