Why Did Google Shut Glass Beta Project?

Peter Clarke, Electronics360
22 January 2015

Google Glass is the supposedly sleek, stylish eyewear with the head-up display built-in. And it is going to become a collector's item because the beta-test project that allowed consumers and developers to purchase them has closed.

Google is a successful and quirky company. It so successful it can pour money into ambitious R&D projects some of which are shut down as quickly as they start. It is quirky, which means that it doesn't do corporate communications in a conventional way. It was left a Google+ interest group to break the news that the Google Glass Explorer Program would close on January 19.

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