Farewell Cortex as ARM looks to product rebranding and China risks
By Nick Flaherty, eeNews Europe | May 30, 2025

The latest financial filing from UK processor designer ARM is shedding light on its position in China as well as the risks of its product rebranding. This comes as the company saw its first billion dollar quarter and reported revenue of over $4bn earlier this month.
After 20 years, the company is moving on from the Cortex product brand, and is moving into more integrated compute sub-systems, which it has so far called Corstone.
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