Availability of PCI Express PHY and Bridge products through HiTech Global

-- HiTech Global, the global distributor of HiTech products, has signed an agreement to distribute and market Genesys Logic’s PCI Express products in North America and Europe.

Genesys Logic’s PCI Express products include 1-Lane (GL9711) and 4-Lane (GL9714) external PHY and PCI to PCIE Bridge (GL9701). These products along with the PCI Express IP Cores (x1, x4 and x8), different FPGA based prototyping platforms, and design services offered through HiTech Global provide an easy, highly effective, and reliable one-stop procurement channel for customers designing with PCI Express.

“Expert teams of marketers and engineers, customer base, and industry leadership have enabled Hitech Global Distribution to effectively promote its partners’ products and services around the world”. Said Cyrus Merati, HiTech Global’s Sr. Director of Business Development. “Our partnership with Genesys Logic enables HiTech Global to further expand its product portfolio and become a single channel for the most important components of any PCI Express design.” He continued.

“We are very excited and anticipating a well-balanced partnership with HiTech Global. The enriched solution with HiTech Global would enable customers a widely emerging selections”. Said David Stetson Genesys Logic’s Director of Sales.

To support an easy and fast integration, HiTech Global offers the following prototyping platforms populated with Genesys Logic 1-Lane or 4-Lane PCI Express External PHY:

-    HTG-VXLXPCIE: Powered by Xilinx Virtex-4 LX40 and Genesys Logic GL9714
-    HTG-S3PCIE: Powered by Xilinx Spartan 3 and Genesys Logic GL9711/GL9714
-    HTG-ECPPCIE: Powered by Lattice EPC33 and Genesys Logic GL9711/GL9714

Additional information is available at http://www.hitechglobal.com/Components/PCIEPHY4.htm

About Genesys Logic

Founded in 1997, Genesys Logic is a fabless IC design house renowned for its leadership in high-speed I/O technologies. In 2003, it became the first company in the world to demonstrate working silicon of a fully PIPE-compliant PCI Express PHY.

Genesys Logic develops its own Physical Layer high-speed SERDES for USB1.1/2.0, PCI Express and Serial ATA products. It has shipped more than 150 million chips in the past eight years. By leveraging its mixed-signal design expertise and system know-how, Genesys Logic provides low-cost, high-performance chips that are also the best in class in terms of power consumption and die size. Genesys Logic's target applications include PC peripherals, Embedded Systems and Consumer Electronics. For more information about Genesys Logic Inc, please visit http://www.genesyslogic.com.

About HiTech Global Distribution, LLC

HiTech Global Design & Distribution LLC (HTGD) is a North American based distributor and design house headquartered in Silicon Valley, California. HTGD's main line of products includes IP Cores, prototyping boards, modules, IC components, and design tools. HiTech Global also provides FPGA, ASIC, SOC, and PCB design services. For more information about HiTech Global Distribution, LLC, please visit: http://www.hitechglobal.com