H.264 Codec Leader Launches Hardware IP for High Definition Encoder for Resolutions up to 1080p

WWComs Delivers Commercially Successful H.264 Algorithms in Silicon IP

SANTA CLARA, Calif. -- March 7, 2006 -- Meeting the demands of a marketplace that is rapidly migrating to hardware acceleration for complex H.264 video compression technology, W&W Communications, Inc. (WWComs) today announced the launch of its Hardware IP, which delivers high definition encoding up to 1080p (1920x1080 pixels) with the industry's most efficient gate count and flexible architecture. The H.264ENC-IP has a modular transaction based micro architecture, which enables high definition and multi-codec standards as well as multi-channel applications.

WWComs developed the H.264ENC-IP for high Definition video markets such as the video conferencing, broadcast streaming and video surveillance segments. Switching from one high definition channel to 6 simultaneous D1 (720x480) channels, or in some instances 24 CIF (352x288) channels, is a user-defined option available through WWComs innovative modular design.

The H.264ENC-IP is demonstrable in a single FPGA today and fully synthesizable. SystemC models are also available for evaluation. The H.264ENC-IP provides customers with a PCI development platform and a fully supported Linux software developer kit.

"The H.264ENC-IP is the most efficient and flexible solution for high definition or multi-channel H.264 silicon IP available today," said Farhad Mighani, Vice President of Hardware Development at WWComs. WWComs has a critical match in a world-class hardware design team combined with H.264 algorithms that have been commercially tested and refined over the last three years in DSPs. "Perfecting the H.264ENC-IP in software first allowed WWComs to develop the most efficient designs in critical modules such as the motion estimation and motion compensation module before committing to silicon."

"The H.264ENC-IP solution addresses a range of customer needs and will help them achieve faster time-to-market and reduce overall system cost," said James Liu, WWComs CTO. "The H.264ENC-IP will also accelerate the adoption of H.264 video compression technology in the marketplace."

About WWComs, Inc.

WWComs develops software and hardware solutions for video communications applications. Its flagship product line features highly optimized versions of the increasingly popular video coding standard H.264. WWComs products are found in a variety of end-user markets including video surveillance, streaming video, IP videophones, video conferencing, distance learning, video on demand, broadcasting and patient monitoring systems in health care. The company is headquartered in Santa Clara, CA with offices in Beijing, China and Madrid, Spain. For more information, visit WWComs' web site at http://www.wwcoms.com.