Next ARM CEO's 10 toughest tasks

EE Times Staff
3/27/2013 9:31 AM EDT

On July 1, Simon Segars is set to become the third CEO in the history of processor licensing vendor ARM Holdings plc.

Segars, a 22-year veteran of ARM who worked as an IC engineer on some of ARM's early processor core designs and has held many senior executive positions in engineering and sales, will take the reins of a firm that has been enjoying growing momentum.

But Segars' job is no walk in the park. Despite ARM's success in recent years, the company is fighting high-stakes battles on many fronts. The degree of the company's future health will depend largely on how well ARM can penetrate into computing at the performance end of the market—servers and supercomputers—and into the tiny, autonomous systems labeled the Internet of Things.

The following is a list of 10 items that Segars must execute on in order to keep ARM's trajectory up and to the right.

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