Can Samsung Deliver As Promised?
Samsung’s aggressive marketing is starting to hit the fabless semiconductor ecosystem so we had all better be prepared. Samsung’s 2012 marketing budget exceeded $400M which probably beats the marketing budget of the entire fabless ecosystem! The question is, will the fabless semiconductor industry be easily swayed by Samsung’s clever marketing? Let’s take a look at their recent mailer and see:
Samsung is fueling the innovations that are changing the way we connect, interact, and benefit from technology. Our low-power, high-performance components and advanced process manufacturing are the foundation for your next leap in mobile products and the infrastructure that connects them. Connect with Samsung and stay abreast of our latest solutions.
This email talked about 14nm and getting ready for FinFET design.
To read the full article, click here
Related Semiconductor IP
- UCIe D2D Adapter & PHY Integrated IP
- Low Dropout (LDO) Regulator
- 16-Bit xSPI PSRAM PHY
- ASIL B Compliant MIPI CSI-2 CSE2 Security Module
- SHA-256 Secure Hash Algorithm IP Core
Related Blogs
- Is Toshiba Going Fabless?
- Qualcomm, AMD head top 25 fabless IC suppliers for 2009; Taiwan firms finish strong!
- Absolutely Fabless? Or Not So Fabulous?
- TSMC versus SAMSUNG
Latest Blogs
- Universal Browser Support for JPEG XL: Is Your Hardware Ready for the New Standard?
- The Future of Storage: From eMMC to the Blazing Speeds of UFS 5.0
- Reimagining Chip Design - From Spec to Signoff with Cadence AI Super Agents
- The Architectural Evolution of 16GHz PLLs for Next-Gen AI and SerDes SoCs
- Considerations When Architecting Your Next SoC: NoCs with Arteris