QuickLogic Launches Complete Programmable CE-ATA Solution at Intel Developer Forum

  • QuickLogic delivers the only proven programmable CE-ATA storage solution to the consumer electronics market
  • QuickLogic Companion Devices provide CE-ATA support for a variety of low power embedded processors, including the PXA270 and Intel Monahans Platform family

SUNNYVALE, Calif. – September 26, 2006 – QuickLogic® Corporation (NASDAQ: QUIK), the lowest power programmable logic leader is co-sponsoring the CE-ATA booth at the Intel® Developer Forum (IDF) September 26-28 in San Francisco. Please visit booth #1002 to view the QuickLogic demo showcasing a complete programmable CE-ATA solution.

QuickLogic’s broad range of small form factor FPGAs and companion devices address the handheld market by providing a complete solution including system-proven silicon and intellectual property, WinCE and Linux software drivers, reference designs, development boards and QuickLogic’s renowned design services. These companion devices based on the lowest power, production-released family of PolarPro™ FPGAs, enable consumer electronics designers to decrease system cost and design times while providing the key advantages of flexibility, increased battery life, and uncompromised performance.

“QuickLogic's complete programmable CE-ATA solution enabled us to bring innovative products to the consumer electronics market in a very fast, energy efficient, and cost-effective manner,” said Ian Murphy, Technical Director at PlexTek, an electronics design services company based in the UK. “Its flexibility allowed us to integrate custom functions and interface logic for the embedded processor of our choice. I am very pleased with the close collaboration and support we have received from QuickLogic's Design Services and customer support team. Their demonstrated expertise in handheld applications enables our products to be delivered to market on time and on budget.”

The CE-ATA solution is being demonstrated on the Intel PXA Development Kit, with a QuickLogic Mobile Application Board interfacing with a Hitachi CE-ATA Hard Disk Drive through a SDIO to CE-ATA adapter, and Linux drivers from embWiSe Technologies, Pvt., Ltd. “We believe that IDF attendees will be impressed with the complete CE-ATA solution from QuickLogic,” said Howard Li, Sr. Marketing Manager for Connectivity Solutions at QuickLogic. “We have worked closely with our partners to create a strong ecosystem around CE-ATA. By doing so, QuickLogic is able to deliver the only proven programmable turnkey CE-ATA solution available to the market today.”

“We are privileged to have a synergistic business association with QuickLogic,” said Srini G. Srinivasan, Managing Director of embWiSe. “With its PolarPro and Eclipse II™ ultra low power FPGAs and IP portfolio for mobile connectivity and storage, QuickLogic offers a compelling solution for mobile and handheld applications. Our Linux SD/SDIO/MMC/CE-ATA software stack already has several design-ins in the mobile communications and mobile CE markets. We have achieved a high Read/Write performance with our stack on QuickLogic’s Mobile Application Board and tested with the CE-ATA hard drive from Hitachi. We are positive that our collaborative hardware-software solutions will offer a significant value-add to customers, in terms of reduced engineering and time-to-market costs, in addition to longer battery life.”

For more information about QuickLogic’s storage solutions, please visit www.quicklogic.com/hdd, and for more information on QuickLogic’s ultra low power FPGAs, please visit www.quicklogic.com/lowpower.

About embWiSe:

embWiSe Technologies Pvt.Ltd., is a two year old hybrid products/services start-up in Chennai, India.embWiSe offers total SDIO software stack/driver solutions under embedded OS platforms for the Mobile Communications and Mobile CE market.embWiSe’s SD/SDIO software stack – SDIOWorx – is supported on Linux, ThreadX and uITRON OS.embWiSe also offers an MMC/CE-ATA Stack under Linux for the small form-factor Mobile hard drive/storage market. Visit http://www.embWiSe.com for more information on embWiSe’s products.

About QuickLogic

QuickLogic Corporation (NASDAQ: QUIK) is the leading provider of the lowest power programmable logic solutions for the portable electronics, industrial, communications and military markets. Our latest products, PolarPro™, Eclipse II™ and QuickPCI™ are being used to implement bridge and control solutions in embedded systems requiring Wi-Fi and IDE-based hard disk drives. QuickLogic's proprietary ViaLink® technology offers significant benefits, for programmable logic, including the lowest power, instant on capability and bulletproof intellectual property security. The company is located at 1277 Orleans Drive, Sunnyvale, CA 94089-1138. Web site www.quicklogic.com

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