ADTechnology Selects S3 Group to Customize a Baseband ADC and Power Management Solution for its Digital Multimedia Broadcasting (T-DMB) System on Chip (SoC)

San Jose, March 5th, 2012 – S3 Group, a global provider of Mixed Signal, Analog, RF and Power Management semiconductor IP solutions, today confirmed that fabless semiconductor vendor ADTechnology Co. Ltd. has licensed its Baseband ADC and Power Management IP. S3 Group customized IP from its portfolio, using its skilled engineers, to deliver the solution. ADTechnology is a world-leading developer and supplier of ASIC chips to wireless equipment and device manufacturers worldwide.

Jun-suk Kim, President and CEO at ADTechnology said: “After an extensive evaluation of several IP providers ADTechnology selected S3 Group’s IP to complement our own high-performance design expertise. We chose S3 Group not just because of their domain knowledge and experience but because of their ability to customize the multiple blocks to meet our system needs which enabled us to meet a tight project schedule.  ADTechnology is leading the way in delivering innovative ASIC solutions to the consumer electronics market and we needed a partner who could support us in this goal, S3 Group proved to be a highly satisfactory choice.” "ADTechnology is a market leader in its field and our goal was to ensure that we helped them differentiate their customer’s end product, reduce their design risk and enable them to accelerate their time-to-revenue. We achieved this by customizing the IP they needed to their specific requirements using our world class engineering team and thereby guaranteeing that ADTechnology received high performance products from S3 Group in a timely manner.” said Dermot Barry, VP Silicon Business Unit, S3 Group.

About S3 Group:

S3 Group delivers intellectual property and design services for power-efficient complex System on Chip (SoC) complemented with a comprehensive portfolio of mixed-signal and RF IP. The company’s IP portfolio includes high performance A/D and D/A converters, PLLs, Analog Front Ends (AFEs), Power Management, RF Transceivers and other miscellaneous circuits which have been silicon proven at a number of merchant foundries (TSMC, UMC, Global Foundries, IBM, Tower, SMIC) at nodes ranging from 0.18um to 40nm. End markets served by S3 Group clients include Wi-Fi, WiMAX, LTE, mobile and fixed digital broadcasting, DOCSIS, Digital Video, Digital Radio, Imaging and power-line communications. Founded in 1986, S3 Group has design centers in Ireland, Portugal, Poland, the Czech Republic and the USA with sales offices and representatives globally. For further information please visit www.s3group.com/silicon-ip.

About ADTechnology Co. Ltd.

ADTechnology Co. Ltd. is a fabless semiconductor company that designs SoCs and develops core IP through its Expert Engineering Teams with world-famous implementation technology of System on a Chip (SoC) and is the biggest design service company in Korea. Founded in 2002 the company implements a wide range of SoC projects related to display, network, smart grid, wireless communication, automotive, data storage and multimedia and is authorized as the sole VCA (Value Chain Aggregator beyond members of Design Center Alliance) of TSMC in Korea. In order to meet its customers’ needs ADTechnology has developed display core IPs such as LVDS-Rx/Tx and Mini-LVDS, and Driver IC technologies like Hall Sensor, MEMS Gyro. Furthermore the company is making all kinds of preparations for 45nm and 28nm advanced technology as well as 90nm and 65nm and ARM/ARC/Tensilica based PBD(platform based design) services as ADC(Approved Design Center) of ARM and Tensilica. For further information please visit www.adtek.co.kr.